Shandrakor's blog

Guerrilla Marketing - The Best Marketing Strategy

posted by Shandrakor, Nov 21, 2012 7:23 PM — 3 comments

When you were just starting out, you probably expect to come across a few challenges along the way, what you may not know then though, is how competitive the act of running your business would actually turn out to be.

A lot of small businesses are presently finding it a little bit too difficult or hard to keep their businesses afloat. If you are therefore not doing all that much with your own, your business may already be in some troubled waters.

To survive with a business today, you will need to draw some lasting attention to it, and this you can do by promoting and marketing your business. Most people will generally not come to your office to buy your product without you getting to them first.

To promote your business effectively, you will need more than the usual conventional marketing and advertising tactics, which may not always provide you with the right results. The best way to promote and advertise your business effectively is to use some guerrilla marketing tactics.

With guerrilla marketing you are not limited in any way, which is really what you need in the present economic situation, since you will have to think outside the box anyway, if you want your business to survive.


Get A Few Experts

To use guerilla marketing with your business you will need the services of some experts.

You will need to come up with an incredible ad concept, that a graphic designer can turn into some graphical ads for your business. You will also need a good photographer unless you know how to take some pictures, which may reduce your cost. You will need to use quality pictures with your ads.

You will also need a web design service or company that will design a professional looking website for your business, that will keep people coming to your site.

You will need to do all these because guerilla marketing is somewhat different from traditional marketing or advertising like putting up a billboard by the roadside, with the hope that people will get to know about your business through it. Guerilla marketing will help you to promote your business a little bit more differently, to get results.


Blow Their Minds

You will need to create some unique and quality ads that will create some buzz for your business and draw a lot of attention to it. You can use a graphic design service to create some quality ads to promote your business on the streets, washrooms, parks etc.


Shock People

You will need to create ads that will shock people, and this may not cost you a lot of money either, you simply need to be very creative and use lots of promotions to get your ads to your targeted audience.


Play Around With Photos

Pictures generally appeal to people offline and online, you can therefore use some good and quality pictures with your ads. You may use some pictures with your online marketing too, and you can use them on the profiles or pages of the social media sites also.


Step On Few Toes

As a guerilla marketer you will need to promote to people you are not comfortable with, and you can also promote where your competitors are already thriving.


Brainy Messaging

You should also use intelligent ads that show that you really know what you are doing. You will need to create ad messages that appeal and leave a good impression with your readers or targets.

Comments | RSS

1. posted by serwisy, Feb 12, 2013 8:49 AM

I will test that strategy, thanks a lot!


2. posted by trainer2, May 31, 2013 8:58 AM

Wonderful!


3. posted by inizjall, Nov 6, 2013 3:17 AM

I will use this tutorial surely

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